Experiential Marketing

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Experiential Marketing

Base Marketing deliver effective and impactful Experiential Marketing campaigns for some of the UK’s best known brands. We are a full service agency with a proven track record for creating best in class campaigns that deliver the strongest return possible.

Why activate an Experiential Marketing campaign?

  • Support the launch of a new product or brand re-fresh to create immediate interest with your target consumer
  • Encourage both influencers and the mass market to talk about your brand and increase brand equity
  • Influence, educate and connect with consumers with a focus on driving sales
  • Convert consumers into advocates to reach a wider audience
  • Capture consumer data to provide measurement and insight

Types of Experiential Marketing campaigns:

  • Nationwide Experiential Roadshows
  • Live Brand Experiences
  • Shopping Centre Tours
  • High Street Roadshows
  • Commuter and Train Station Experiences
  • Experiential Events & Exhibitions
  • Festival Activations
  • PR Stunts
  • Pop-Ups
  • Experiential Sampling Campaigns
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